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Chris Edwards - Managing Director and Auctioneer

As the original founder of the business, Chris leads from the top and brings 35 years of experience in the West Midlands property market. He is still very much involved in the day to day activities of the business, whilst specialising as an auctioneer with our partner company, Auction House Birmingham. Chris is proud of the company’s reputation of offering good, old fashioned, honest advice, coupled with a high standard of customer service that clients deserve and expect. Email chris@edwardsmoore.co.uk


Cheryl Lewis - Director

Cheryl joined the company in 1999 and has worked her way through all departments, becoming Administrative Director in 2014. She is responsible for all the important behind the scenes activities of the business, as well carrying the role of Auction Director, responsible delivering a first class auction service to buyers and sellers alike, culminating in orchestrating our well attended, popular auctions that we hold every two months. Email cheryl@edwardsmoore.co.uk


Scott Southall - Sales Manager

With over 24 years residential property experience in estate agency and lettings. Scott has previously worked for leading independent and corporate agencies. Scott has gained a wealth of experience in negotiation and over the years managing successful offices in Four Oaks, Staffordshire and an area manager role covering the West Midlands. His wealth of local knowledge provides valuable assistance in helping and informing clients looking to buy or sell their home. Scott says “We employ the powers of listening and understanding and combine this with energy, ambition and a drive to achieve our client’s goals and expectations. If you are considering selling please contact me. Email scott@edwardsmoore.co.uk


Robert Perfit - Senior Negotiator

Robert joined the company in 2017 as a sales negotiator and possesses a great deal of experience in management of sales departments and support administration staff. His role is arranging property valuations, viewings and overseeing a large portfolio of properties. Robert has a meticulous approach to estate agency and ensures the highest level of customer service are always been delivered. He has an infectious personality which allows him to deal with customers on all levels which is essential in estate agency. Email robert@edwardsmoore.co.uk


Catherine McKelt - Senior sales progressor

Since joining the company in 1999 Catherine has covered all aspects of estate agency and has worked in both buoyant and challenging markets. Catherine works closely with the sales and management team and deals with the entire sales progression for Edwards Moore. Her demanding role involves liaising with purchasers, vendors, solicitors, surveyors as well as other estate agents involved in the chain. Catherine says “Since joining Edwards Moore there has been an immense amount of time spent on training and developing my skills. My team are extremely focused and together we are looking forward to developing the business and helping customers to discuss their property needs. Email catherine@edwardsmoore.co.uk


Sian Edwards - Sales Negotiator

Sian joined the company at the beginning of 2018. Sian brings with her a wealth of experience having worked for a leading Willenhall estate agent and has lived in Walsall all life this enables her to provide expert advice for anybody wishing to buy or sell their home. Sian has in a short space of time demonstrated that through hard work and determination a high degree of property and auction sales can be achieved. She is keen to establish a professional career in the industry and she strives to be the best. Email sian@edwardsmoore.co.uk


Hannah Crump - Sales Administrator/Negotiator

Hannah joined the company in 2017 as the branch administrator and is responsible for assisting the department with their compliance and dealing with all aspects of administration. She maintains excellent relationships with our customers and works closely with the sales team and management. She is a friendly, determined individual who enjoys being part of the team. Email hannah@edwardsmoore.co.uk


Oli Wellings - Auction Negotiator

Oli joined the company in 2015 as a sales negotiator and his role was to successfully arrange the sale of residential properties and mortgage related products. Oli rapidly excelled in his role at Walsall and had a huge desire to learn all aspects of our Auction department. Over the last three years he has gained a tremendous amount of experience in his new role and can provide advice and assistance with anyone looking to buy or sell through our Auction department.